Our approach is based on best practices which come with years of experience in the field
We always start by defining and aligning the community strategy: this is the foundation for success.
The activities to be prioritized depend on the primary purpose and role of the community. The approach and tactics be different to achieve case deflection, customer engagement or lead generation. And how does the community fit in the broader digital ecosystem?
An online community is cyclical: you cycle through building a community, measuring and growing the community, and maintaining a thriving community.
When you reach this last phase, you start thinking about the Build phase again lest the community turns stale. What changes are needed to remain relevant for your audience? Which strategy is needed to reach the next business goal?
Learn more about our services
We partner with you to build up the community capability in your organisation to create and run an online community.
Our projects are always done in close collaboration with key people in your team and we ensure a proper handover afterr successful delivery of the project.
Our clients also partner with us on a subscription or retained service basis. We augment your team with capabilities and roles to support you in your journey for a longer term.